Hello, I'm

Sharon
Lyon

Operations and Business Development Executive
with over 14 years of experience leading strategic
initiatives, driving revenue growth, and enhancing operational efficiencies for Digital Startups and Small Businesses

Operations and Business
Development Executive with over
14 years of experience
leading strategic initiatives, driving revenue growth, and enhancing operational efficiencies for
Digital Startups & Small Businesses

I am here to help your business...

implement cross functional processes
and automation tools
enhance operational efficiencies
 
develop and implement high level
strategic planning and data driven strategies

I am here to help your business...

implement cross functional processes
and automation tools.
enhance operational efficiencies.
 
develop high level strategic planning
and data driven strategies.

Consulting Services

Consulting Services

I am an independent, hands-on, business consultant with a focus on digital marketing and advertising. Based in Sarasota, Florida, I am dedicated to helping companies across the digital landscape maximize revenue and streamline operations. By simplifying the intricate digital marketing and advertising ecosystem for my clients, I help companies formulate the right approach to achieving sustainable long-term growth goals while standing out in a competitive market.

Business Development     |     Sales     |     Operations
Strategic Planning and Execution

Business Development
Sales
Operations
Strategic Planning

Areas of Expertise

  • Digital Adverting and Marketing Startups
  • AdTech / Advertising Technology
  • Process Automation
  • CRM and Pipeline Development
  • Yield Optimization
  • Media Buying and Ad Optimization
  • Data Analysis and Visualization
  • E-Commerce
  • Project Management
  • SMB Website Design
  • Affiliate Marketing
  • Ad Ops
  • Native Advertising and Content Recommendation
  • CRM and Sales Pipeline Implementation and Optimization
  • Project Management Tool Implementation
  • Streamlining Communication Channels
  • Cross-Departmental Collaboration
  • Process Automation
  • Implementing Data-Driven Strategies
  • Long-Term Vision and Roadmap Creation
  • Forecasting
  • KPI Development and Accountability
  • OKR Development and Goal Setting
  • Change Management
  • Risk Management and Mitigation
  • Revenue Growth Strategies
  • Sales Operations
  • Sales Pipeline Development
  • Incentive and Compensation Plans
  • Customer Retention Strategies
  • Funnel Optimization
  • Revenue Management
  • Streamlining Operational Efficiencies
  • Project Management
  • Enhancing Productivity and Efficiency
  • Reducing Operational Costs
  • Contract Workflows
  • Data Analysis and Performance Metrics

Management Philosophy

I have always felt that great culture is fundamental for company success, and I have seen firsthand that employees need clarity on their goals and performance, structured management support, and company alignment to feel fulfilled and appreciated. Throughout my career, I have been passionate about implementing processes to achieve this.